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Common Ground Cafe

We provided
– Branding
– Logo design
– Brand Guidelines

Common Ground Cafe, located at GOTAFE Shepparton Campus, provides a sustainable, collaborative space for practical study/education and cafe where the whole community is welcome.

Brief
Create a brand that is built around hospitality, education, sustainability and honesty.

Solution
A brand identity with curved and vertical lines symbolic of land and the space functionality, with an ‘eco’ spoon and knife graphic that can also be seen as two trees. Altogether forming a circle representative of community as a whole being welcome.

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