We provided – Branding – Retractable Banners – Interactive PDF documents – Website design – Copywriting – Photography
Goulburn Murray Local Learning and Employment Network (GMLLEN) improves youth participation and engagement through education and work opportunities in the region.
Brief To create brand recognition in the community, building awareness around what GMLLEN can offer and attract stakeholders and partners in order to grow.
Solution With other LLENs existing in other regions, we established the ‘GM’ as the point of difference and shifted focus to what identifies the Goulburn Murray region – rivers. We stylised the G&M to resemble flowing water of the region or a path, symbolic of the student journey. This bespoke icon would be unique to GMLLEN.